French forward Sabri GuendouzPlayer·Sabri Guendouz, aged 26, has officially joined Heart of Midlothian, commonly known as Hearts, in a significant transfer that underscores the allure of European competition. The move sees Guendouz arrive at Tynecastle Park on a three-year deal, following an £850,000 transfer from Belgian second-tier side BeerschotTeam·Beerschot.
Guendouz's decision to sign with Hearts came despite a substantial financial offer from a Saudi Arabian club, alongside interest from AZ AlkmaarTeam·AZ Alkmaar, a Swedish club, and another Belgian outfit. His choice was primarily driven by the prospect of playing in the UEFA Champions LeagueCompetition·Champions League, a long-held aspiration for the attacking player.
"I had Hearts, AZ Alkmaar, a club in Saudi Arabia, a club in Sweden, a club in Belgium. But when I saw Hearts I said 'Wow,'" Guendouz stated, highlighting the immediate impression the Scottish club made on him. He further elaborated on the pivotal role the Champions League opportunity played in his decision-making process.
Hearts secured second place in the 2025/26 Scottish Premiership season, accumulating 80 points. Their strong domestic performance, which included 28 wins, 10 draws, and 6 losses across 44 matches in all competitions, has earned them a spot in the Champions LeagueCompetition·Champions League qualifiers. The club is set to begin its European campaign with an away fixture against Sturm GrazTeam·Sturm Graz on July 21.
Guendouz expressed his enthusiasm for the upcoming season and the club's European aspirations. "My goal is also to qualify for the Champions LeagueCompetition·Champions League. The stadium is very beautiful and I am very excited," he told Hearts TV. He also shared his tactical preferences, noting discussions with the coach regarding his role. "I have talked with the coach about my position. He said it is better if I play in the No.10 position... I like to dribble, be direct and play offensively. I like to get on the ball."
The forward views this transfer as a crucial juncture in his career. "It's a big step in my young career, but I'm not afraid. I'm confident in myself, my talent and my game," Guendouz affirmed. He also cited footballing icons like RonaldinhoPlayer·Ronaldinho, NeymarPlayer·Neymar, and Rayan CherkiPlayer·Rayan Cherki as players he admires for their team-oriented approach, indicating his desire to contribute significantly to the squad. Building on Hearts' strong finish last season, Guendouz aims to help the team challenge for the top spot in the Premiership.
Sabri Guendouz reacts during a Beerschot soccer game. Belga/IMAGO
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